Hi, I'm Kirby Allison, founder of The Hanger Project. Today I'm going to show you how to shine a new pair of shoes. Most people think that you can take a new pair of shoes straight out of the box and wear them and you can certainly do that. But we actually recommend here at The Hanger Project that you spend a little bit of time polishing them before you do that. The reason is because new shoes straight out of the factory don't have any polishing. The reason is because you have to polish by hand. There's no machine that can do that. So even higher-end shoe makers aren't spending any time actually polishing the shoes before they send them out. The reason that that's important is because most full grain leather you're going to have the complete open exposed pores and so you don't get any of the protections of the waxes or initial conditioning that a nice cream polish is able to do. So here are a pair of new Foster & Son Chelsea boots that a friend of mine purchased. And what we're going to do is we're going to apply two coats of a simple cream polish. Here I'm using the Saphir Medaille d'Or Pommadier cream. What that's going to do is going to condition, recolor, although it doesn't need much recoloring, and then provide a little bit of wax protection. And then I'm going to finish off with one full coat of the Saphir Pate de Luxe wax polish to again provide those hard waxes for protection, and then one or two additional coats just on the toe box to kind of accent the shoes with a little bit of glisage.
First step is to shine the shoes using a cream polish. I'm using the Saphir Medaille d'Or Pommadier cream polish and what that is going to do is it's going to allow us to begin building up that wax finish while also providing some nourishment. I'm applying some cream polish on a cotton chamois and I'm just going to massage it into the leather using small circular motions. While the other shoe is drying I'm going to buff off the first application of the Pommadier cream polish from this boot. I'm using our Hanger Project horse hair shoe shine brush. And you're just going to use brisk side to side motions. The purpose is to remove any of the kind of surface waxes and to help bring those to nice soft shine.
You can see that after just one application of the Saphir Pommadier cream polish we've actually elevated the shine pretty significantly. I'm going to apply a second coat just to really do the job here. Again, I want to make sure that I'm providing an initial conditioning to these leather shoes and then also beginning to build that foundation of a nice polish. After just two applications of the Saphir Pommadier cream polish you can see that these boots are starting to look fantastic. The shine is unquestionably higher than it was straight out of the box because of the waxes from the cream polish, and then we've also further saturated the finish because of the pigment. These shoes are looking great. You could stop here if you wanted to. But for good measure I'm going to apply some wax polish to introduce hard waxes to this finish.
The next step is going to be to apply a traditional wax polish. I'm using the Saphir Medaille d'Or Pate de Luxe wax polish which is a fantastic polish and really high concentration of hard waxes. The purpose of this step is to begin to introduce some of those hard waxes that are going to protect the leather against light water damage and then really provide that kind of higher gloss shine. I prefer to apply my wax polish with the cotton chamois because I find that I'm able to control it more. I've got our Hanger Project chamois, some of the Saphir Medaille d'Or Pate de Luxe wax polish and I'm just going to apply this in small circular motions.
While that boot's drying I'm going to go ahead and buff the polish for the first one using my Hanger Project horse hair shoeshine brush. OK. So after one application of the Pate de Luxe wax polish we've got a nice shine developing. I'm going to apply one more application just to really do the job to create that finish and then I think we'll end there. I'm going to use the same cotton chamois using that same process, we're going to apply a second application and then you'll see what these look like whenever I'm done.
OK. So we've just finished applying that second coat of the Pate de Luxe Wax Polish and buffing it off and you can see that these Chelsea boots look absolutely fantastic. So just to overview, we've conditioned them with the Saphir Medaille d'Or Pommadier cream polish, and then we've protected them and elevated the shine using the Saphir Medaille d'Or Pate de Luxe. These new shoes are ready for the street.
So with that, thanks for joining us. I'm Kirby Allison, founder of The Hanger Project. And if you have any questions about this shoeshine tutorial or any of the other shoeshine tutorials on our YouTube channel feel free to ask them in the comments section below or e-mail us at email@example.com. Thanks for joining us.